Build for performance
Packed with conversion-boosting features like Quick Buy, Mega Menu, Shop the Look, Countdown, Scrolling Text, Pop-Ups, and more!
Advanced image layout
Make your storytelling visuals pop with built-in focal points and original image croppings.
Let creativity Flow
Bring your unique style with presets for text colours, textured or blurred gradient backgrounds, and wavy section transitions.
Truly mobile-first
Fast, compact and thumb-friendly design optimized for mobile SEO. Your store will load quickly and look great on every device, every time.
Free support
Get fast and personalized world-class support from our experienced customer team, as well as access to regularly updated detailed documentation.
Sections everywhere
Easily customize your theme with our 20+ drag-and-drop sections. Our minimalist approach to design leaves you plenty of room to add your signature style, with little to no code.
Unlimited free trials
Try our themes for free with your own products, brand colors, and customizations before committing to buying it. Only pay if you publish the theme to your store.
Choose from 3 presets
Create your very own design using our free pre-designed preset styles as your springboard. Pick a preset, then start customizing the one you like best to fit your brand perfectly.
Built for conversion
We've studied every major ecommerce trend for the past 10 years. Our designs only use the most proven patterns for conversion and longevity.
Non-expiring license
Your payment entitles you to use the theme on a one single store, and keep it as long as you like.
Mobile-first
Just like your customers. Fast, compact, and thumb-friendly design. Our themes deliver the best mobile experience.
Speed optimized
Our lightning-fast themes meet Shopify’s high performance standards. Created with modern browsers and mobile devices in mind, they use less code to ensure fast loading pages and a faster shopping experience—all without compromising on style or features.
Free theme updates
Get free lifetime updates with every theme purchase. We regularly release upgrades that offer new features, functionality, and bug fixes. Your theme is guaranteed to be up to date with Shopify latest features and ecommerce trends.
Marketing & conversion
Blogs
Cross-selling
Customizable contact form
FAQ page
Press coverage
Product badges
Product reviews
Promo banners
Promo popups
Quick view
Recently viewed
Recommended products
Stock counter
Store Locator
Merchandising
Color swatches
High-resolution images
Image galleries
Image rollover
Image comparison
Image zoom
Lookbook
Product options
Product tabs
Product videos
Shipping/delivery information
Size chart
Slideshow
Usage information
Product discovery
Breadcrumbs
Featured Collection
Collection page navigation
Enhanced search
Mega menu
Product filtering and sorting
Recently viewed
Recommended products
Sticky header
Advanced accordion
Gift Wrapping
Cart & checkout
Cart notes
In-store pickups
Quick buy
Slide-out cart
Custom events
With exposed events and a standalone file for custom scripts, you can start adding functionality to the theme without editing any unfamiliar javascript files.
Custom Liquid
The Custom Liquid Section lets you add a custom drag-and-drop section using Liquid code directly in the theme editor on any page.
Editable JS
Fetch comes with the original classic build file if you need to make edits to the theme Javascript.
App Extension Compatible
Theme app extensions allow merchants to easily add dynamic elements to their themes without having to interact with Liquid templates or code.
Get inspired
See Fetch theme in action, preview our demo stores. Unlimited possibilities.
Explore theme collection
Choose from a set of four best-in-class Shopify premium themes and bring your brand to life.
Try Shopify for free
New to Shopify? Try it for free, and explore all the tools and services you need to start, run, and grow your business.
Update your theme
Take advantage of new features and bug fixes by updating your theme automatically with the Theme Updater app.